Meta’s Muse Surpasses ChatGPT’s Early Mobile Adoption
New data from Appfigures shows Meta’s Muse outpacing ChatGPT’s early mobile performance in North America.
Meta’s latest AI agent, Muse, is gaining traction faster than OpenAI’s ChatGPT did after its initial mobile release. Appfigures estimates indicate that Muse has secured a higher number of downloads and daily active users (DAU) across the United States and Canada during the same post‑launch window.
The comparison focuses solely on the early adoption period following each product’s mobile debut, highlighting Muse’s rapid uptake in a competitive market. While both agents target similar user bases, the data suggests Meta’s rollout strategy and brand reach are resonating strongly with North American users.
Industry observers note that such early‑stage metrics can influence future development and investment decisions for AI assistants. However, the figures are limited to the U.S. and Canada and do not reflect global performance or long‑term engagement trends.
The source of the data is Appfigures, as reported by TechCrunch AI on September 21, 2026. No additional statements from Meta or OpenAI were included in the original report.
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